F5 Networks is All About Applications

F5 Networks is All About Applications 01b

Last week, I was invited to a roundtable meeting, presentation and discussion by F5 Networks. So, yes, I was wondering what F5 Networks was before I arrived but assumed it was about computer networks and wide area networks involving hardware, software and services, more than multi-level networking. Yep! I was right!

So, in a paragraph, let me describe what it’s all about. F5 Networks provides businesses solutions to implement and manage their information technology setup and infrastructure. They can also come in to troubleshoot networking issues and implement long-term solutions. F5 Networks provides not only technology-oriented services but includes both hardware and software components in their solution. These solutions involve an organization’s data center (no matter how big or small they are), telecommunications, cloud computing, and LAN (local area network) and WAN (wide area network) installations, protecting the entire business IT infrastructure from simple malware and viruses to complex distributed denial of service (DDOS) attacks and network intrusions, including solutions to increase network computing throughput and workplace productivity.

So, today’s roundtable discussion and presentation was all about how much attacks on business networks have increased and what F5 Networks is gearing up to add to their arsenal of technology solutions. The company showed tons of research, such as half of business respondents deploy 1-200 computer applications, and 10 percent as much as 3,000 applications and more.

Applications are a critical part of the business strategy. In today’s world, enterprises rely on applications to drive customer engagement, employee productivity and revenue. In fact, our research revealed that mobile applications and big data analytics are considered more important trends than the Internet of Things. These findings suggest a growing hybrid environment across the region, with a mix of on premise and off premises solutions increasingly being adopted by enterprises. For the 9th consecutive year, F5 is recognized by Gartner as a Leader in the Magic Quadrant for Application Delivery Controllers. Application delivery controllers (ADCs) are known for the ability to provide functions that optimize delivery of enterprise applications across the network,” said Oscar Visaya, Country Manager, Philippines, F5 Networks.

In that context, F5 Networks is extending its wide variety of solutions to now include “Application Delivery,” a term to connote a suite of technologies that, when deployed together, provide application availability, security, visibility, and acceleration. This, according to F5 Networks, is key to surviving the next wave of network intrusions which has been increasing and hackers becoming more sophisticated. In the past, security solutions sometimes decrease the performance of business applications residing in networks. For F5 Networks, application performance is a key driver to business success; hence, application delivery should make sure there is no degradation in network performance no matter how much security is in place and regardless of public visibility.

I asked whether their solutions offering are cost-deterring to small and medium-sized businesses (SME). Mr. Visaya said they have entry-level packages that a small business owner can afford. I asked this because many small organizations deploying web-based and mobile apps cannot yet afford such kind of solutions only big enterprises like banks have the deep pockets to do so. In fact, small organizations running such apps have huge – sometimes colossal – customer databases, not to mention financial information, that need the kind of solutions and services F5 Networks offer. With the limited time we had for the meeting, Mr. Visaya and I decided to table our discussion to coffee meet. Sweet!

F5 Networks was founded in 1996. The publicly-listed company in the U.S. (NASDAQ: FFIV) operates in 32 countries and manages a public community called DevCentral with membership of over 140,000. F5 Networks is recognized by Frost IQ as a Leader in Web Application Firewall (WAF) market in Asia Pacific and Japan. According to Gartner’s Magic Quadrant, F5 is also known as a Leader in both Application Delivery Controller and SSL VPN market, the world’s largest businesses, service providers, government entities, and consumer brands rely on F5 to stay ahead of cloud, security, and mobility trends.

In Asia Pacific, F5 Networks is deployed in:

  • 10 of the Top 10 Asia Pacific companies
  • All of the Top 20 Financial Services
  • 3 out of the Top 5 Manufacturing firms
  • 8 of the Top 10 Technology companies
  • 3 out of the Top 5 Retail companies

Source: Forbes Global 2014

You can also follow on Twitter, Facebook and LinkedIn. For more information about F5, its partners, and technologies, and a complete listing of F5 community sites, visit www.f5.com.

Source: Press release by Ardent Communications and F5 Networks and roundtable discussion with F5 Networks Philippines

Photos and images by @raffypekson and @F5Networks.

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