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»Raffy«

Raffy Pekson II  |  raffy@pekson.com  |  18 posts


I have 26 years of in-depth, hands-on work experience in the IT, consumer goods manufacturing, direct sales, media marketing & publishing, entrepreneurship, internet, telecommunications, online marketing and call center industries. I have the same level of experience in sales, marketing and customer service and support management, recruitment and hiring, corporate training, business presentations, business development, revenue management and recently, online marketing, social networking and blogging. Previously residing in Canada, I ventured back to the Philippines and co-founded Workspresso Inc. (www.workspresso.com) to provide consulting and operational management in the outsourcing and online marketing fields. It has setup and operated 5 small and mid-sized call centers in the Philippines and 2 websites, and has provided project management services for dozens of North American companies. It has also provided affiliate marketing and reseller services for a few Asian, US and Canadian companies through the years. Lastly, it provides "Virtual Assistance" (or VA) services to select SOHO and small businesses in the US, Canada and Australia. If my skills and experience interests you, I am available to help you or your business through my company's services or as a private consultant for the Philippine, Asian and North American corporate markets.

Online Social Networking in Your Business: Using BMW

Online Social Networking in Your Business: Using BMW

→  July 23, 2009 0

Traditional face-to-face networking is always the next step after initiating an online business or social meeting or networking. BMW (no, it's not the car) is one way to become successful in the online networking world.

The Most Effective Internet Marketing Formula Ever

The Most Effective Internet Marketing Formula Ever

→  July 19, 2009 0

Zeke Camusio writes about his idea of an effective internet marketing formula at the Linked In group "Bright Ideas Entrepreneurs." He provide six easy-to-understand steps that may guarantee you success in your intended success in the net.

How Can You Possess “Financial Freedom?”

How Can You Possess “Financial Freedom?”

→  June 27, 2009 0

Randell Tiongson's talk today about "Financial Planning Basics" touched a fine yet very important phrase that everyone aspires for: Financial Freedom.

Following My Catholic Faith Through a New Business Group

Following My Catholic Faith Through a New Business Group

→  May 24, 2009 0

The Brotherhood of Christian Businessmen and Professionals or BCBP is a group of business professionals, men and women alike, who come together once a month over breakfast to pray and listen to a volunteer speaker to share his or her experiences in life involving business and Christ.

Creating a Business on Paper – Literally!

Creating a Business on Paper – Literally!

→  May 14, 2009 0

Creating your business on paper is one of the best things you could so that correct variables are immediately nestled inside the resulting plan. Before SAPADAPPA and the Ishikawa Diagram, start with a "Mind Map" or the like. And start it out on paper -- literally! It pays to doodle first before you write!

Personal and Professional Always Mix!

Personal and Professional Always Mix!

→  May 6, 2009 0

I always wonder why people hate telling other people in the workplace personal things about themselves. Their usual motto is "It's business. It's nothing personal." The truth be told that in business and the workplace, it's always personal. This essay let's you in on some things that make your personal self an advantage with your professional self.

Starbucks: One Meeting at a Time!

Starbucks: One Meeting at a Time!

→  April 29, 2009 0

Like what the subtitle of Howard Schultz’s book says, “One cup at a time,” I strongly recommend going to Starbucks for the start of something great in your career, business and the things you do great!

Online Social Networking – Free, Fast and Forever!

Online Social Networking – Free, Fast and Forever!

→  April 4, 2009 2

Online social networks are about conversations, besides being free, fast and (always available) forever. There are opportunities to use online social networks to market yourself, your organization, products and services. However, each one is distinct from one another and “overkill” will also drive your results downwards. This essay is based solely on my experience.