A long time ago not too far away, everything had a price tag because there were not much options available. If something was given away for free, it was more of a privilege than the norm. “Buy One Get One Free” and other big sales promotions were never much of a big deal as life was good, simple and easy. That's change dramatically today, especially for business people.

Imagine a geek from the 80's era who just loves Bonnie Tyler to death, goes to Filipino homes to sing "Total Eclipse of the Heart" twenty times repeatedly (until the homeowners kick him out). Now, imagine him bored to death. What does he do? He flowcharts the song!

Online social networks are about conversations, besides being free, fast and (always available) forever. There are opportunities to use online social networks to market yourself, your organization, products and services. However, each one is distinct from one another and “overkill” will also drive your results downwards. This essay is based solely on my experience.