The micro, small and medium-sized enterprises (MSME) in the Philippines employ 70 percent of the country’s workforce, with a large concentration in the domestic sector, i.e. wholesale and retail trade, manufacturing, and hotels and restaurants, with 50 percent alone in the wholesale and retail trade. Of 1,000 firms currently exporting abroad, 70 percent are SMEs. The entire MSME community accounts for 25 percent of the country’s total export revenue, mainly through subcontracting arrangements with larger firms or as suppliers to export companies.

If you were an entrepreneur bitten by the bug of setting up a call center, would you do it?